Expert Communication: I have an opinion. Who cares?

Anastasija Zemdliauskaite, Adverum Senior Consultant  Expert communication is often considered a traditional form of communication, involving opinion, comments, advice, and insight from specialists, representing their companies. However, due to the

The Dark Side of Employer Branding

It looks like successful employer branding is on everyone’s mind lately, dazzling with fun and creativity. But our account director Anastasija Zemdliauskaite who has been working with employer branding for

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