Unicorn Deel is Entering the Lithuanian Market, and Adverum Will Manage its’ Communication

The startup of remote recruitment and a payroll solution provider, Deel, has chosen Adverum as their communication partner. Adverum will take care of the external communication of the US unicorn, which is currently entering the Lithuanian market.

“We’re very excited to work with Adverum to get our brand and vision visible in the Lithuanian market. They’ve already delivered results and understand their market and its pain-points really well”, – says Liina Laas, Deel’s Head of Development in the Baltics.

According to her, the company’s goal is to improve the recruitment processes of foreigners in Lithuania as much as possible: from hiring to payments and managing human resources.

“We see that Deel is one of the most innovative and largest startups in this field. Besides that, remote work from anywhere in the world is the present and the future that we cannot ignore. Our agency is creating the stories of tomorrow, so we have no doubt that this cooperation will provide value to both the startup and the Lithuanian companies that will work with it”, – says the senior partner of Adverum, Ieva Naujalytė.

Deel is a leading global compliance and payroll solution that helps businesses hire anyone, anywhere, and pay salaries and fees in more than 120 different currencies with just one click. The startup offers payroll and personnel management and a variety of other tools and benefits needed to hire and manage an international team. The startup is currently partnering with more than 6,000 companies worldwide, including Dropbox, Shopify, Coinbase, CGTrader, Affise. Deel became a unicorn in April of 2021 after a Series C investment worth USD 156 million.

PR agency Adverum provides strategic communication planning, crisis communication, public relations, marketing communication, digital communication, media relations training, ESG social responsibility communication, and employer communication services.