Adverum will advise the Kilo group on international communications matters

Kilo, a creator and investor in the longevity, wellness, beauty, personal development and travel sectors, has selected Adverum as its international communications partner. The agency will oversee external communications in international markets for the group, formerly known as Kilo Health. 

“Our organisation is evolving rapidly. Today, we are not only product creators but also active investors in the start-ups of tomorrow. The rebranding to Kilo marks a new strategic chapter for our business: we have evolved from a health and wellness start-up into a global ecosystem and investment partner. This transformation requires not only new positioning but also a unified and effective international communications strategy. That is why we chose to work with a partner who has an in-depth understanding of international media dynamics and can deliver effective results,” says Giedrė Buivydaitė, Head of Communications at Kilo and Kiloverse.

“Kilo stands out for its drive and willingness to experiment, qualities that resonate with our agency’s own values. Supporting such a dynamic group in communicating its business evolution and contribution to talent on an international scale is an exciting challenge. We believe our experience in global markets and extensive international partner network will help us reach the audiences that matter most at this new stage of the group’s growth and investment,” says Ieva Naujalytė, Managing Partner at Adverum.

The transformation from Kilo Health to Kilo marks a strategic evolution of the company – from a digital health start-up into an ecosystem builder and active investor. The change reflects the company’s ambition to expand beyond the wellness sector and strengthen its position across health, beauty and technology.

Through its in-house business development ecosystem, Kiloverse, the company continues to develop more than 30 products while planning to actively invest in early-stage start-ups, providing them not only with capital but also with the infrastructure and expertise needed to scale globally.

Adverum is a communications agency providing strategic communications planning, international and corporate communications, and other public relations services. It is an active member of the international consultancy network PRGN (Public Relations Global Network) and has partnerships with more than 50 agencies across key global markets.

The agency’s clients include the Innovation Agency Lithuania, Lithuania Travel, Baltpool, Girteka, Estoty, Nestlé Baltics, Centric IT Solutions Lithuania, Noewe Legal, Via Lietuva and others.